Category Sales Strategy Support
A Wide Range of Assistance, from Identifying Challenges to Devising Measures and Strategies for Creating New Value
Together with our various manufacturing partners, we support business strategies from a position of understanding the actual conditions of sales floors. Our services include promoting the attractiveness of products and proposing new product developments that leverage your technologies, aligned with market needs.
Our Services
Branding Support
Communicating the value of products or companies to acquire fans
Based on the needs of consumers and retailers, we propose branding strategies for launching and expanding products that align with those needs. We can support not only individual product branding but also corporate branding. By clearly defining your company’s unique strengths compared to competitors, our goal is to help you acquire fans, increase recognition, and expand sales.
Proposals for Product Development Strategies
Harnessing unique strengths and characteristics to create new deliciousness
Based on future market needs derived from marketing insights, we provide support for product development for manufacturers. Through our extensive relationships with many partners, we recognize the distinct strengths and characteristics unique to each manufacturer, which may not be apparent to other companies. Leveraging these strengths, we propose opportunities to introduce new deliciousness to the world.
Increasing Consumer Awareness
Elevating whole product categories through campaigns that enhance experiential value
We implement sales promotion measures to create touchpoints with customers beyond simple product purchases from store shelves. Through elaborate campaigns across various temperature zones and categories, we aim to deliver the exceptional taste of the products directly to consumers. These campaigns also serve as PR opportunities for media and retailers.
